This interview is with Michelle Kam, Owner and Broker of Record at Re/Max City Accord Realty Inc..

Michelle Kam, Owner and Broker of Record, Re/Max City Accord Realty Inc.

Michelle, welcome to RealEstateAdvice.net! Could you tell our readers a bit about yourself and your journey to becoming an expert in real estate?

Thank you! My journey into real estate started with a fascination for architecture and urban landscapes while growing up in Toronto. I studied urban planning and design at York University, which gave me a deeper appreciation for how cities evolve and the importance of creating livable, thriving communities.

Real estate felt like the perfect way to combine my passion for design, my love for people, and my drive to make a tangible impact. Over the years, I’ve focused on building a career rooted in integrity, client relationships, and a forward-thinking approach to the market.

What were some pivotal moments or decisions that shaped your career path in the real estate industry?

One of the most pivotal decisions was starting my own brokerage. It was both exciting and nerve-wracking to create something from the ground up, but it allowed me to shape a company culture centered on sustainability, innovation, and client-focused service. Another key moment was embracing technology early on, whether it was incorporating virtual tours or using data analytics to anticipate market trends.

Finally, I’ve always prioritized ongoing education, whether through professional courses or learning from peers, which has helped me adapt to the ever-changing real estate landscape.

Can you share a particularly challenging real estate transaction you faced and the key takeaway you learned from that experience?

One transaction that stands out involved a first-time buyer competing in a highly-competitive market. The client faced several bidding wars, and emotions ran high as we lost out on a few properties. It taught me the importance of managing expectations and keeping clients focused on their long-term goals rather than getting caught up in the pressure of the moment. Eventually, we secured a home that perfectly suited their needs, and the lesson was clear: patience and persistence, paired with clear communication, always pay off.

How do you advise your clients to effectively navigate market fluctuations when making real estate decisions?

I emphasize preparation and education. Market fluctuations are part of the cycle, and it’s crucial to focus on long-term value rather than short-term changes. For buyers, I recommend getting pre-approved for a mortgage, understanding their budget, and identifying priorities in a home. For sellers, I advise proper pricing strategies and ensuring their property stands out with staging and marketing. The key is to make decisions based on data and expert advice, not fear or speculation.

Drawing from your experience, what are some common misconceptions buyers or sellers have about the real estate process, and how do you address them?

One common misconception is that timing the market is everything. While market conditions matter, buying or selling is also about personal timing—choosing when it aligns with your life goals. Another myth is that the process will always be quick and straightforward. I work hard to educate clients about potential challenges, whether it’s financing hurdles or navigating inspections, so they’re prepared for every step.

In your opinion, what are the most important qualities for an individual to thrive in the real estate industry?

Adaptability and resilience are critical. Real estate is fast-paced and unpredictable, so you need to stay flexible and solution-oriented. Strong communication skills are equally important because building trust with clients is at the heart of what we do. Lastly, a genuine passion for helping people goes a long way. Real estate is not just about transactions—it's about guiding clients through one of the most significant decisions of their lives.

Technology is constantly evolving. What role do you see technology playing in the future of real estate, and how are you adapting your practices?

Technology is transforming how we approach real estate. Tools like virtual tours, AI-driven market analytics, and blockchain for secure transactions are already changing the game. I’ve embraced these tools to enhance client experiences, such as offering immersive property tours and using data to provide personalized market insights. Looking ahead, I believe smart homes and sustainability-focused technologies will play an even bigger role in shaping buyer preferences.

Sustainability is becoming increasingly important in real estate. How do you incorporate sustainable practices into your work, and what advice would you give to others looking to do the same?

Sustainability is a key focus for me, and I actively promote energy-efficient homes and work with developers who prioritize green building practices. I educate clients about the long-term benefits of sustainable choices, from lower utility bills to increased property values. For professionals looking to incorporate sustainability, my advice is to stay informed about emerging trends and incentives, and to partner with like-minded experts in the industry. Sustainable practices are not just good for the environment—they’re also good for business.

Michelle, thank you for sharing your valuable insights! What is one piece of advice you would give to aspiring real estate professionals just starting their careers?

My biggest piece of advice is to invest in relationships. Success in real estate is built on trust, so always prioritize your clients' best interests. Take the time to understand their needs and goals, and don't be afraid to ask questions. Also, never stop learning—this industry is always evolving, and staying ahead of trends will set you apart.

Thanks for sharing your knowledge and expertise. Is there anything else you'd like to add?

Thank you for having me! I'd just like to emphasize that real estate is about more than buying and selling properties—it's about helping people build their lives and futures. Whether you're a buyer, seller, or aspiring professional, focus on your values and long-term goals. That's what will lead to lasting success.